I founded MAJOIE Maldives out of a simple motivation “Empowering Maldivian women in the local Islands”
In 2013, I visited Addu city islands located in the southern part of the Maldives an hour and half by domestic flight from the capital Male. The first thing I have noticed while on the island is that there are many women and only few men, most of those women are just staying home to take care of their house and children while their husband are working in a far away resort island to earn a few wages to support their family. They get to see their husband only once every three or six months due to difficulty of traveling from the island resort to their home island.
The women in the local islands depends on their husband for financial support since there is only few job opportunities on the island. It was something surprising for me as I grew up in a family with equal right of work opportunities, my mother is a financially independent women and she thought me to do so.
I believe that maldivian women must get opportunity to be financially independent and support her community, and also do something that makes her feel proud.
A week later, I left the island with a vision and a dream is that one day I can come back to help empower those women.
In 2018, My dream is finally coming true, I came back to the same island and founded MAJOIE Maldives a natural & sustainable lifestyle brand with a mission to generate positive changes and provide sustainable income for maldivian women in local islands and give them opportunity to work from their home. A work with dignity not charity.
Nadia Laouina – Founder
BEYOND SUSTAINABLE PROJECT
We are offering a high quality trainings and business skills to our women artisans such as financial management, product marketing, women’s right and sustainable development goals in partnership with Meedhoo Ekuveringe Cheynu NGO.
At MAJOIE, We believe in women power and creativity to achieve a sustainable future and that each of us can choose to play a part (small or big) in making a difference.
Our mission is to generate positive changes and provide sustainable income for maldivian women in local islands and give them opportunity to work from their home. A work with dignity not charity.
We are proud to contribute to the United Nations Sustainable Development Goals for 2030, to empower women and achieve gender equality #goal5 and ensure sustainable production practices #goal12.”